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Friday, August 5, 2011

Website marketing through content!

If you are worry about your pageviews then please update your content. Content marketing is also a wonderful way for web portals such as news, games or any horizontal portals.

If we consider any news portal then they should pay attention to as below

- RSS Feeds
- Poll
- Send a email to friend facility
- Blog
- Make your homepage link


These are very few of them but point is a reader would love to come again to your news portal. you may give them good layout with cool design and colour and short and very interesting articles.

If you update content on your site/portal, you have a chance for getting new visitors and maintaining existing visitors.

So, start making your web portal content rich for better online marketing.
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Save costs Few ways!

As per (Pluggd.in) The two serial entrepreneurs from Silicon Valley, Jason Calacanis and Mike Arrington have shared a few wonderful tips on how to save money as well as increase productivity for startups.


[Money Saving Tips]
- REimburse mobile bills instead of buying of phone system
- Put few common computers instead of microsoft office for everyone
- Use job board instead of recruiters
- Buy cheap tables and expensive chairs



[Productivity Tips]

- Buy everyone lunch four days a week and establish a no-meetings policy. Going out for food or ording in takes at least 20-60 minutes more than walking up to the buffet and eating. If you do meetings over lunch you also save that time. So, 30 minutes a day across say four days a week is two hours a week… which is 100 hours a year. You get the idea.

- Outsource accounting and HR
- Try automatic espresso machine at the office
- Start a blog and promote it the community.
- Arrange events like Barcamps to meet prospective customers/employees and promote your products and services.

(Source: Pluggd.in)
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Know Your website

Here are few Online tools to know your website

1) Web Hosting India
100 GB Space, 2 free domains, host 10 sites, Windows/Linux Rs. 300/m
www.NetwayWeb.net

2) Just-Ping.com - It will help you to know your website or blog is accessible from different cities of the world

3) WhoIsTheOwner.net - To know the contact address, email and phone number of the website owner.

4) YouGetSignal.com - The web server that is hosting your website may also be housing dozens of other websites

5) WhoIsHostingThis.com - Enter the URL of any website and this online service will show you the name of the company that’s hosting the website.


6) SocialMeter.com - This service helps you determine the popularity of a web page on social sites like Digg, delicious, Google Bookmarks, etc

7) BuiltWith.com - Is Digg running on Apache or Windows Servers ? What advertising programs is Arrington using to monetize TechCrunch ? Is Google using Urchin for web analytics ? Is CNN using Akamai ? For answers to all these questions, refer to BuiltWith - a website profiling service that tells you about all the technologies used in creating a website(Source: Labnol)
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Search Engine list

Catch the list of search engines in the world

Google, Yahoo, Msn, altavista, baidu, lycos, askjeeves, alexa, zapmeta, a9, aol, clusty, become, dogpile, entireweb, exactseek, froogle, Gigablast,InfoSpace, kanoodle, kartoo, looksmart, MIVA, netscape, openfind, overture, teoma, viewscore, webcrawler, wisenut.
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Interview of Google CEO


A Interview of Google ceo is found from faz-community as below.


- Sometimes video and display advertising works, sometimes it doesn't. Mobile works all the time.

- Mobile will be a larger business than the PC-Web. But it will take a few years.

- The web 2.0 architecture is not necessarily a revenue opportunity. This is not where the money is.

- It is obvious that people spend a lot of time in social networks. I believe there will be some new advertising products, that will work, but I don't think they are invented yet.

- Cloud computing is a business model for Google.

- Google may be the leader in text ads but Google is not in the online ad market in general or display advertising. Yahoo is the leader in display advertising.

- 4 years ago Google agreed to work with larry and sergey together at least 20 years. So we have at least 16 years to go.



(Source: faz-community)
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What is Web 2.0?

- web 2.0 was introduced by time O'Reily at a conference in 2004
- web 2.0 is improved form of world wide web
- Tools/platforms that enable users to tag, blog, comment, modify, augment and rank
- Notion of ' participatory web'
- Key principles Read Vs Read & Write and users generated content, Content comes to you e.g. RSS

(Via: Webyantra)
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Online Matrimonial Market size

- Online matrimony is worth Rs 140 crore, up from Rs 58 crore in 2006.
- Visitors moving to the Net for matrimony up from 15% last year to 48%.
- Over 12 million Indians use online matrimonial searches.
- Matrimonial sites are now the 13th most popular mainstream online activity.
- There are nearly 20 million members worldwide for the leading two sites alone.

(Via: Indiatoday)
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